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Project FREE Social Media Marketing Student Assistant

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Posting Details

Position Details

Posting Number G/R25231P
Working Title Project FREE Social Media Marketing Student Assistant
Department FACS-Human Devel & Family Sci
About the University of Georgia
Since our founding in 1785, the University of Georgia has operated as Georgia’s oldest, most comprehensive, and most diversified institution of higher education (https://www.uga.edu/). The proof is in our more than 235 years of academic and professional achievements and our continual commitment to higher education. UGA is currently ranked among the top 20 public universities in U.S. News & World Report. The University’s main campus is located in Athens, approximately 65 miles northeast of Atlanta, with extended campuses in Atlanta, Griffin, Gwinnett, and Tifton. UGA employs approximately 3,000 faculty and more than 7,700 full-time staff. The University’s enrollment exceeds 40,000 students including over 30,000 undergraduates and over 10,000 graduate and professional students. Academic programs reside in 18 schools and colleges, as well as a medical partnership with Augusta University housed on the UGA Health Sciences Campus in Athens.
About the College/Unit/Department
College/Unit/Department website
Employment Type Employee
Additional Schedule Information
Advertised Salary
Anticipated Start Date 05/12/2024
Posting Date 04/17/2024
Closing Date
Open Until Filled Yes
Special Instructions to Applicants
Location of Vacancy Athens Area
EOO Statement
The University of Georgia is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, ethnicity, age, genetic information, disability, gender identity, sexual orientation or protected veteran status. Persons needing accommodations or assistance with the accessibility of materials related to this search are encouraged to contact Central HR (hrweb@uga.edu).
Duties/Responsibilities

Duties/Responsibilities
  • Take leadership role in planning, producing, and implementing ELEVATE social media content for diverse couples across the state of Georgia in order to promote Elevate, a research-based couples’ relationship enrichment program.
  • Track social media engagement levels and marketing data – deliver reports at regular Continuous Quality Improvement (CQI) meetings as instructed.
  • Assist in supporting community partnership and referral efforts as directed.
  • Engage digital marketing tracking software and assist with digital marketing campaigns as instructed.
  • Produce social media packs for our network to utilize in their social media accounts including calendar, images, posts, and referral links.
  • Provide brief training to network partners in implementing social media packs.
  • Assist in other marketing efforts as directed.
Percentage of time 100

Position Details

Position Information

Classification Title Student Assistant
FLSA Non-Exempt
UGA Job Code
FTE 0.25
Minimum Qualifications
Position Summary
This Project FREE Social Media Marketing Student Assistant position will:
  • Develop and utilize social networks (sourcing, tracking, and posting to social media) to promote and recruit new participants and increase the number of couples participating in a relationship enrichment program conducted virtually and through partner agencies across the state of Georgia.
  • Research and evaluate similar programs’ marketing and digital content.
  • Assist with updating and increasing traffic to our website.
  • Track social media engagement levels and marketing data – deliver reports at regular CQI meetings as instructed.
  • Plan, coordinate, and assist in locating opportunities (referral partners, events) for promoting our program.
  • Position reports directly to Brigette Love and works collaboratively with CARE Lab team members.


This grant funded position will continue through at least Summer 2025. Potential for position to continue if future grant funding is secured.
Relevant/Preferred Education, Experience, Licensure, Certification in Position
Preferred:
  • A junior, senior, or Master’s level student pursuing a Communication, Business, Marketing, Public Relations, or related degree.
  • Experience working with digital marketing platforms and tracking software as well as social media campaign development and implementation (Instagram, Facebook, TikTok, GoogleAds, etc).
  • Experience with graphic design and video editing software.
  • Experience with Google search optimization preferred.
  • Familiarity with culturally-appropriate marketing efforts as they apply to our varied target audiences (military couples, couples who live in underserved areas, are members of underserved groups, are in distress, have uniquely challenging circumstances, and more) preferred.
Knowledge, Skills, Abilities and/or Competencies
  • Knowledge of MS Office, particularly Excel, Teams, and OneDrive.
  • Creativity, excellent written, editing, and proofreading skills, high level of responsibility & professionalism.
  • Ability to work independently (self-starter) and with teams.
Physical Demands
Is this a Position of Trust? No
Does this position have operation, access, or control of financial resources? No
Does this position require a P-Card? No
Is having a P-Card an essential function of this position? No
Is driving a requirement of this position? No
Does this position have direct interaction or care of children under the age of 18 or direct patient care? No
Does this position have Security Access (e.g., public safety, IT security, personnel records, patient records, or access to chemicals and medications) No
Background Investigation Policy
Offers of employment are contingent upon completion of a background investigation including, a criminal background check demonstrating your eligibility for employment with the University of Georgia; confirmation of the credentials and employment history reflected in your application materials (including reference checks) as they relate to the job-based requirements of the position applied for; and, if applicable, a satisfactory credit check. You may also be subject to a pre-employment drug test for positions with high-risk responsibilities, if applicable. Please visit the UGA Background Check website.

Contact Information

Recruitment Contact

Contact Details
For questions concerning this position or recruitment progression, please refer to the Recruitment Contact listed below.
Recruitment Contact Name Brigette Love
Recruitment Contact Email bdlove@uga.edu
Recruitment Contact Phone

Posting Specific Questions

Required fields are indicated with an asterisk (*).

  1. * Tell us about your experience with marketing/communicating a message. (250 word max)

    (Open Ended Question)

Applicant Documents

Required Documents
  1. Resume/CV
  2. Cover Letter
Optional Documents