Posting Number | S11941P |
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Working Title | Public Relations Specialist |
Department | PSO-Small Business Dev Center |
About the University of Georgia | Since our founding in 1785, the University of Georgia has operated as Georgia's oldest, most comprehensive, and most diversified institution of higher education (https://www.uga.edu/). The proof is in our more than 235 years of academic and professional achievements and our continual commitment to higher education. UGA is currently ranked among the top 20 public universities in U.S. News & World Report. The University's main campus is located in Athens, approximately 65 miles northeast of Atlanta, with extended campuses in Atlanta, Griffin, Gwinnett, and Tifton. UGA employs approximately 3,000 faculty and more than 7,700 full-time staff. The University's enrollment exceeds 40,000 students including over 30,000 undergraduates and over 10,000 graduate and professional students. Academic programs reside in 18 schools and colleges, as well as a medical partnership with Augusta University housed on the UGA Health Sciences Campus in Athens. |
About the College/Unit/Department | |
College/Unit/Department website | |
Posting Type | External |
Retirement Plan | TRS or ORP |
Employment Type | Employee |
Benefits Eligibility | Benefits Eligible |
Full/Part time | Full Time |
Work Schedule | |
Additional Schedule Information | M-F, 8-5; some nights and weekends |
Advertised Salary | $60,000 |
Posting Date | 04/18/2024 |
Open until filled | Yes |
Closing Date | |
Proposed Starting Date | 06/01/2024 |
Special Instructions to Applicants | |
Location of Vacancy | Athens Area |
EEO Policy Statement | The University of Georgia is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, ethnicity, age, genetic information, disability, gender identity, sexual orientation or protected veteran status. Persons needing accommodations or assistance with the accessibility of materials related to this search are encouraged to contact Central HR (hrweb@uga.edu). |
Classification Title | Marketing/Public Relations Professional |
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FLSA | Exempt |
FTE | 1.00 |
Minimum Qualifications | Requires at least a baccalaureate degree in the field. Please contact your Human Resources office for an evaluation of education/experience in lieu of the required minimum qualifications. |
Preferred Qualifications | |
Position Summary | This position will serve as a marketing and public relations professional to assist the state office by writing and publishing client success stories, assisting in the creation of social media marketing plans for local offices, and producing research reports and publics for the Small Business and its impact on Georgia and annual Congressional reports. This position is essential to maintaining adequate marketing and public relations across the 18 SBDC local offices. |
Knowledge, Skills, Abilities and/or Competencies | * Excellent writing and editing skills, as well as visual storytelling abilities * Ability to develop engaging and impactful story content * Ability to write and edit using AP style * Familiarity with photography and/or videography best practices * Strong organizational skills and project management experience * Meticulous attention to detail * Experience with email marketing platforms (MailChimp) * Proficient in Adobe Suite (InDesign, Illustrator) preferred * Familiarity with Wordpress CMS * Proficient in typical office software (Word, Excel, PowerPoint, etc.) |
Physical Demands | Typical office environment. Some travel. lift 25 lbs. |
Is driving a responsibility of this position? | Yes |
Is this a Position of Trust? | No |
Does this position have operation, access, or control of financial resources? | No |
Does this position require a P-Card? | No |
Is having a P-Card an essential function of this position? | No |
Does this position have direct interaction or care of children under the age of 18 or direct patient care? | No |
Does this position have Security Access (e.g., public safety, IT security, personnel records, patient records, or access to chemicals and medications) | No |
Credit and P-Card policy | Be advised a credit check will be required for all positions with financial responsibilities. For additional information about the credit check criteria, visit the UGA Credit Background Check website. |
Background Investigation Policy | Offers of employment are contingent upon completion of a background investigation including, a criminal background check demonstrating your eligibility for employment with the University of Georgia; confirmation of the credentials and employment history reflected in your application materials (including reference checks) as they relate to the job-based requirements of the position applied for; and, if applicable, a satisfactory credit check. You may also be subject to a pre-employment drug test for positions with high-risk responsibilities, if applicable. Please visit the UGA Background Check website. |
Duties/Responsibilities |
Develop SBDC client success stories to illustrate program impact Produce high-quality SBDC stories which illustrate program impact to SBDC stakeholders. Maintain a story production volume of 2 stories per month. Manage vendor relationships with external writers (as needed), photographers and videographers. |
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Percentage of time | 35 |
Duties/Responsibilities |
Manage Client Success Story and Business Sense Article Intake & Publication Processes Manage the intake process of consultant-submitted client success stories. Maintain strong internal deadlines and communicate deadlines with SBDC faculty and staff. Routinely review submissions for client success story ideas, collaborating with faculty members and clients to develop story angles. Ensure all SBDC and SBA policies regarding client confidentiality are followed. Maintain database of completed stories and articles. Collect Business Sense articles written by SBDC Business Consultants. Work with outside partners for article and story placement in statewide and local media. Ensure SBDC website is up-to-date with recent stories. |
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Percentage of time | 30 |
Duties/Responsibilities |
Create Social Media and Field Offices Assist Marketing Manager with creation of engaging social media (Facebook, Twitter, Instagram and LinkedIn) content for both the SBDC state office and field offices across Georgia. Utilize social media best practices and adhere to UGA branding guidelines. |
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Percentage of time | 10 |
Duties/Responsibilities |
Produce SBDC research reports and publications Provide content and editorial guidance for annual SBDC research publications (Small Business and Its Impact on Georgia) and impact / annual Congressional reports. Provide design assistance as needed. |
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Percentage of time | 10 |
Duties/Responsibilities |
Provide overall SBDC Marketing Support and Training Provide backup support to the SBDC marketing team as needed. Provide administrative assistance for the SBDC Advisory Council |
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Percentage of time | 10 |
Duties/Responsibilities |
Manage Quarterly Newsletters Produce quarterly print and digital newsletters to include content creation, layout, and distribution. Design print newsletters using Adobe InDesign; produce and distribute digital newsletters using Mailchimp. Manage print jobs with outside vendors. Maintain and update state newsletter distribution list. |
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Percentage of time | 5 |